{"id":2559,"date":"2018-11-28T09:00:40","date_gmt":"2018-11-28T09:00:40","guid":{"rendered":"https:\/\/www.intheloop.io\/blog\/?p=2559"},"modified":"2021-09-08T19:21:18","modified_gmt":"2021-09-08T19:21:18","slug":"how-to-make-sure-a-super-busy-person-reads-your-email","status":"publish","type":"post","link":"https:\/\/www.intheloop.io\/blog\/how-to-make-sure-a-super-busy-person-reads-your-email\/","title":{"rendered":"How to make sure a super busy person reads your email?"},"content":{"rendered":"\n

On a daily basis, we receive, process and forward a staggering 34GB worth of information!<\/a><\/strong> This is equivalent to 105,000 words or 23 words per second for half a day. With such a large flow of information, it is not uncommon for a busy person to mistakenly ignore or miss some emails. Writing a punchy email can be hard \u2013 but we have prepared a few tricks to help you stand out from the rest.<\/p>\n\n\n\n

\"\"
A common reaction to a full inbox in the morning.<\/figcaption><\/figure>\n\n\n\n

Before the recipient starts to even read an email, the subject line is the one important thing that catches his or her eye. Experts know, that writing a good subject line<\/strong><\/a> is an art form. You don\u2019t have to become the next Shakespeare to make sure your next subject line stands out, just take note of the following:
<\/em><\/p>\n\n\n\n

\u201cIt should be short, to the point and describing the email content. Using 5-10 words, you should sum up the written email and use concise, direct and easily searchable keywords.\u201d\ufeff<\/p><\/blockquote>\n\n\n\n

Depending on what the purpose of writing your email is, here are some crucial elements that your subject line could include: urgency, curiosity, offers, personalization, relevance and timeliness, name recognition, cool stories<\/em>.<\/p>\n\n\n\n

\"Correct
It all starts with a to the point subject line.<\/figcaption><\/figure>\n\n\n\n

Say hi and get to the point<\/h2>\n\n\n\n

Being straightforward isn\u2019t just limited to the email subject. If you\u2019ve grabbed the attention of a busy person and have made him open your email, that is only the beginning of the challenge.<\/p>\n\n\n\n

Start with \u201cHi Peter\u201d or \u201cHi Mr. Peterson\u201d and then use 3-5 lines of personalized formality, like congratulating the recipient on their achievements or mentioning something specific about them or their company.<\/p>\n\n\n\n

Since the emails we send out require gathering or sharing information about a specific topic, it is also useful to question the six Ws: who, what, where, when, why, how. <\/em>Checking these will make sure you included all the information needed in a way that is easy to understand.<\/p>\n\n\n\n

Write short paragraphs and keep your sentences brief. When possible, use bullet points as it makes the email easier to digest. The suitable length of an email, according to a study carried out by Boomerang<\/strong><\/a>,<\/strong> is between 75 to 100 words. Your email should read like a summary, and it shouldn\u2019t take more than a minute to read, since that\u2019s the attention span your email will typically get.<\/p>\n\n\n\n

Include your signature<\/h2>\n\n\n\n

To avoid having to introduce yourself in a long paragraph at the beginning and cluttering your email, make sure your signature contains all the crucial information. According to \u201cThe Essentials of Business Etiquette\u201d<\/strong><\/a> by Barbara Pachter, those are; your full name, title, the company name, and your contact information, including a phone number. Also, don\u2019t let your flashy signature upstage the contents of the email; \u201cDon\u2019t go overboard with any sayings or artwork. Use the same font, type size, and color as the rest of the email.\u201d<\/em><\/p>\n\n\n\n

Last but not least: Should I even be sending an email?<\/h2>\n\n\n\n

Our internal research showed that 65% of internal emails are shorter than 160 characters \u2013 which is about the length of a text message. So why clutter the inbox and not just simply message that person? Researches<\/strong><\/a> <\/strong>show that text messages, for instance, get opened up to 98% of the times while the average email open rate is only about 20%. <\/em>It\u2019s not a surprise \u2013 our inboxes are loaded with spam and unnecessary email content since we have little control over what will be coming into our inbox.<\/p>\n\n\n\n

\"Loop
Effective collaboration \u2013 messaging and emailing together.<\/figcaption><\/figure>\n\n\n\n

At Loop Email<\/strong><\/a> we took our cue from this fact and elevated email to a new level. We built an inbox with integrated chat function so that you can message with anyone in your email network. If a person doesn\u2019t have Loop, they\u2019ll still receive your chats as regular emails. At the same time, our Loop Inbox groups emails per contact and enables you to mute<\/strong><\/a> the contact if it\u2019s grabbing unnecessary attention. This offers you full control over who gets your attention.<\/p>\n\n\n\n

For a company working on Loop Email instead of regular email clients like Gmail or Outlook, this means real time messaging and a significantly increased probability that people on the other end are reading your emails or messages. Allow your \u201cInbox\u201d to have a faithful companion in form of \u201cMessages\u201d<\/strong><\/a>,<\/strong> enabling you to work on email in real time and get better results.<\/p>\n\n\n\n

We hope these tips are helpful for when you write your next email. And remember, when nothing goes right, go left: find a way to talk to your recipients personally through chat or face to face.<\/p>\n\n\n\n

\n\n\n\n
\"\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

On a daily basis, we receive, process and forward a staggering 34GB worth of information! This is equivalent to 105,000 words or 23 words per second for half a day. With such a large flow of information, it is not uncommon for a busy person to mistakenly ignore or miss some emails. Writing a punchy email can […]<\/p>\n","protected":false},"author":8,"featured_media":2569,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[46],"tags":[50],"_links":{"self":[{"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/posts\/2559"}],"collection":[{"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/comments?post=2559"}],"version-history":[{"count":11,"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/posts\/2559\/revisions"}],"predecessor-version":[{"id":4758,"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/posts\/2559\/revisions\/4758"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/media\/2569"}],"wp:attachment":[{"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/media?parent=2559"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/categories?post=2559"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intheloop.io\/blog\/wp-json\/wp\/v2\/tags?post=2559"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}